Autism Research Institute
Logo Redesign, Website Redesign & Corporate Package
The Autism Research Institute is a non-profit organization that works to support the health and well-being of people affected by autism through innovative, impactful research and education. For more than 50 years, ARI has been at the forefront of modern autism research. ARI works to pioneer efforts in biological research, educational outreach, and networking across organizations worldwide.
For this project, I was the graphic designer who redesigned the logo, designed a corporate package (stationary), and redesigned the online website. The web design redesign included Branding a new website (the organization and presentation of information); wireframing, site mapping; design presentation (including options of communication and solutions beyond an original scope; graphic preparation; mapping interactivity.
I designed the logo with a puzzle pattern because the puzzle reflects the complexity of the autism spectrum. The different colors and shapes represent the diversity of the people and families living with the condition. The brightness of the logo signals hope — hope that through increased awareness of autism, and through early intervention and access to appropriate services/supports, people with autism will lead full lives able to interact with the world on the own terms.
Web & App
Through extensive brainstorming and wireframing, you are able to pass through tons of ideas quickly to help ensure you are choosing the best solution, not just a solution. There might be 100 ways to solve something,
but if you break the problem down to its core, one of the solutions might prove the best.